Cryptocurrency exchanges are platforms that facilitate the trading of cryptocurrencies for other assets, including digital and fiat currencies. In effect, cryptocurrency exchanges act as an intermediary between a buyer and a seller and make money through commissions and transaction fees

Centralised verses Decentralised Cryptocurrency Exchanges.

Centralised cryptocurrency exchanges act as a third-party between a buyer and a seller. Since they are operated and controlled by a company, centralised exchanges offer more reliability. Approximately 99% of all crypto transactions go through centralised exchanges.   

Decentralised cryptocurrency exchanges (DEX) allow users to execute peer-to-peer transactions without the need for a third party or an intermediary. Due to some of the issues associated with centralised exchanges, decentralised exchanges are preferred by some users.

Blue Orange UK provides effective cryptocurrency exchange marketing solutions that rapidly optimises new user engagement, leads and acquisitions.  From ICO, Initial Coin Offer, to IEO Initial Exchange Offer, we provide turnkey crypto marketing services including market audit and analysis, marketing strategy, brand creation, crypto exchange user acquisition marketing, Google PPC ADS advertising, crypto community social media marketing, telegram marketing, video content marketing.  All geared towards the aim of attracting the largest number of new active users that ultimately increases trading volumes.

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